Getting Started Your Business. Part 2

Go here to read Part 1


Making It GO-

➢ Advertising:

* Have you decided how you will advertise? (Newspapers--posters--handbills--radio--mail?)
* Do you know where to get help with your ads?
* Have you watched what other stores do to get people to buy?

➢ The prices you charge:

* Do you know how to figure what you should charge for each item you sell?
* Do you know what other stores like yours charge?

➢ Buying:

* Do you have a plan for finding out what your customers want?
* Will your plan for keeping track of your inventory tell you
when it is time to order more and how much to order?
* Do you plan to buy most of your stock from a few suppliers rather
than a little from many, so that those you buy from will want to help you succeed?

➢ Selling:

* Have you decided whether you will have sales clerks or self-service?
* Do you know how to get customers to buy?
* Have you thought about why you like to buy from some sales clerks while others turn you off?

➢ Your employees:

* If you need to hire someone to help you, do you know where to look?
* Do you know what kind of person you need?
* Do you have a plan for training your employees?

➢ Credit for your customers:

* Have you decided whether or not to let your customers buy on credit?
* Do you know the good and bad points about joining a credit-card plan?
* Can you tell a deadbeat from a good credit customer?

A Few Extra Questions-

* Have you figured out whether or not you could make more money working for someone else?
* Does your family go along with your plan to start a business of your own?
* Do you know where to find out about new ideas and new products?
* Do you have a work plan for yourself and your employees?
* Have you gone to the nearest Small Business Administration office for help with your plans?

If you have answered all these questions carefully, you've done some hard work and serious thinking. That's good.

But you have probably discovered some things you still need to know more about or do something about. Do all you can for yourself, but don't hesitate to ask for help from people who can tell you what you need to know.

Remember, running a business takes guts...

Go Forth Boldly and Without Fear!